adidas UltraBOOST 4.0 "Breast Cancer Awareness" Drops Next Month
With a touch of pink.
adidas is ushering in a special edition of its UltraBOOST 4.0. The silhouette will soon sport a colorway in support of Breast Cancer Awareness. The theme will be carried out through a mix of core black and cloud white along its Primeknit upper along with shock pink accents. Its BOOST cushioning and lacing cage are dipped in black and are contrasted by a white Continental rubber outsole. The aforementioned shock pink details are found on the heel counter’s branding and breast cancer ribbon placed on the heel.
The adidas UltraBOOST 4.0 “Breast Cancer Awareness” will retail for $180 USD and hit select retailers and adidas.com on September 1. Fans of the UltraBOOST model can also check out its new Parley colorway expected this fall.
