New Arrivals From HBX: Unlikely

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  • Brand Information: Tokyo-based menswear label founded in 2023 by Shinsuke Nakada, the former creative director of BEAMS and current DAIWA PIER39 creative director. Unlikely puts a spin on American tradition and Ivy League archives, blending deconstructed workwear with oversized silhouettes, playful details, worn-in vibes, effortless layering, and versatile motifs that suit everyday wear.
  • Price Range: $150.00 USD – $695.00 USD
  • Where to Buy: Available now on HBX
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HBX Editorial
HBX Editorial

HBX is a global e-commerce platform and retail destination for the world’s most well-known and up-and-coming brands in menswear, womenswear and lifestyle. The e-commerce platform ships to over 80 markets worldwide and has a physical retail store in Hong Kong.

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