Woolrich FW24 Digs Into American Tradition

Embedded with contemporary style notes.

Fashion
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Since its founding in 1830 in Woolrich, Pennsylvania, Woolrich has remained a quintessential name in United States outdoor clothing. But since its founding, the brand has traversed throughout the globe, specifically Europe as its headquarters today rests in Bologna, Italy. But in continuing its spirit, the brand is digging into American tradition for the release of its Fall/Winter 2024 collection.

Alongside the exaltation of quintessential American outdoor staples, the latest from Woolrich aims to fuse its core with contemporary style notes for a testament to traditional dressing. Although the clothes are transitional, the brand still upholds its core functional, versatile and stylish sentiments.

Across the lot, core garments include the Pertex Puffer Jacket, Pertex Puffer Vest, Ramar Bomber Jacket, Selvage Chore Jacket and a Cotton 3-in-1 Parka. The full lineup of outerwear pieces is enhanced by the usage of technical fabrics like GORE-TEX and Pertex which see wind-resistant and water-repellent capabilities alongside soft cotton and wool. Aside from outerwear, other core pieces include the Moleskin Overshirt and Luxe Wool Shirt. Whether it be outerwear, shirting, knitwear, pants or accessories, the wardrobe sees a range of both natural, warm Earth shades and vibrant hues.

Take a look at Woolrich’s new Fall/Winter 2024 collection in the gallery above.

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