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Using gold flame highlights to represent the famous brickworks of Ancoats.
Presenting styles worn by the likes of Bella Hadid, Olivia Rodrigo, and Kaia Gerber.
The Old Skool and Authentic models receive vintage touches.
Hypebeast spoke with the young Gunner to chat about the club’s resurgence in the Premier League, their striking new away kit, and the culture that inspires him on-and-off the pitch.
Swifties, mark your calendar for October 27.
Featuring pattern dials that nod to the Himalayan mountains.
Embracing the body’s natural movements through fluid silhouettes with floral embroidery.
Inspired by Real Madrid’s Champions League triumph in 2000.
Techy PUMA footwear complemented 2010’s-esque galaxy leggings and cycling materials, while conflicting manipulated knitwear.
Hypebeast speaks with rising British designer Maximilian Raynor on his boundary-breaking design language, dressing the world’s biggest stars, and his eye for the future.
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