Apple iPhone Has Officially Overtaken Androids, Claiming 50% Of U.S. Market Share

America has spoken in regard to the iPhone > Android debate.

Tech & Gadgets
23.6K 6 Comments
Save

In the great debate of iPhone versus Android, it appears that America has spoken. For the first time in the history of smartphones, findings reported by the Financial Times have stated that smartphones users in the U.S> prefer the iPhone over Androids.

Counterpoint Research has indicated that iPhones have overtaken the entire Android ecosystem in June, officially claiming 50% of the U.S. smartphone user market share. This is a major feat for Apple as the company achieves the highest-ever share of the American smartphone market. Apple iPhones have not outnumbered Android devices since 2010. In the second quarter of 2022, Counterpoint Research reported that there was a strong trend of Android users migrating to iOS devices. In the early release days of the iPhone, iOS was never near a 50% market share. A few years after the iPhone came out, Android overtook iOS to stake a larger install base, however, it appears that the tables have turned.

On a global level, Android phone users have declined to just under 70%, a decline from the 77% share of the global smartphone market in 2018. iPhones on the other hand have seen an international growth to 25% of the world’s phones, an increase from the 20% from four years ago. According to the research, by Q2 of 2022, most of the phones sold were from five brands: Apple, Samsung, Xiaomi, Oppo and Vivo. Across the U.S., Apple continues to dominate the premium smartphone market holding 57% of sales in the segment. With the iPhone 14 launch event happening in the coming weeks, the company is showing no signs of slowing down.

In other tech news, exclusive paid features are reportedly coming to Facebook, Instagram and WhatsApp.

Read Full Article
Text By
Share this article
Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

What to Read Next

Apple Officially Unveils the iPhone 17e
Tech & Gadgets

Apple Officially Unveils the iPhone 17e

Check out all the specs and release details of the tech giant’s most accessible entry into the iPhone 17 ecosystem.

Apple Announces Which iPhones, Macs, and iPads Will Support Siri AI
Tech & Gadgets

Apple Announces Which iPhones, Macs, and iPads Will Support Siri AI

The public Siri AI rollout is slated for Fall 2026 alongside Apple’s next major hardware announcement.
4 Sources

AI Demand Triggers Severe Global Stock Shortages for the Apple MacBook Air
Tech & Gadgets

AI Demand Triggers Severe Global Stock Shortages for the Apple MacBook Air

Industry-wide memory chip deficits cause retail shelves to run bare as Apple’s flagship everyday laptop faces widespread shipping delays into late August.


Apple Accidentally Leaks Camera-Equipped AirPods in macOS Tahoe Update
Tech & Gadgets

Apple Accidentally Leaks Camera-Equipped AirPods in macOS Tahoe Update

A macOS Tahoe 26.7 release candidate revealed a video showing camera-equipped AirPods using Visual Intelligence to log physical objects via Siri.

Dr. Dre, Eminem, Snoop Dogg, Mary J. Blige, Kendrick Lamar and 50 Cent Win Creative Arts Emmy for Super Bowl LVI Halftime Show
Music

Dr. Dre, Eminem, Snoop Dogg, Mary J. Blige, Kendrick Lamar and 50 Cent Win Creative Arts Emmy for Super Bowl LVI Halftime Show

Taking home the Outstanding Variety Special (Live) award.

Paris Saint-Germain’s Exclusive Headphones With Master & Dynamic Have Arrived
Sports

Paris Saint-Germain’s Exclusive Headphones With Master & Dynamic Have Arrived

Offering a limited-edition run of gaming headphones and wireless earphones.

Los Angeles Banksy Mural Worth Over $16 Million USD Hits Auction Block With Entire Building Attached
Art

Los Angeles Banksy Mural Worth Over $16 Million USD Hits Auction Block With Entire Building Attached

Buy a Banksy, get a building.

'Spider-Man: No Way Home' Returns to No. 1 at Labor Day Weekend Box Office
Entertainment

'Spider-Man: No Way Home' Returns to No. 1 at Labor Day Weekend Box Office

As it re-released in theaters with 11 minutes of extra footage.

Nike Air Force 1 High Gets Hit With a Tonal Grey Color Scheme
Footwear

Nike Air Force 1 High Gets Hit With a Tonal Grey Color Scheme

The official release date is set for this Fall.

KSUBI Celebrates Its 23rd Anniversary With a Limited-Edition Capsule and Huge Advertising Campaign
Fashion

KSUBI Celebrates Its 23rd Anniversary With a Limited-Edition Capsule and Huge Advertising Campaign

Titling the new drop ‘KSUBI 23.’


Take a Look Inside Kevin Hart's Plant-Based Quick Service Restaurant, Hart House
Food & Beverage

Take a Look Inside Kevin Hart's Plant-Based Quick Service Restaurant, Hart House

Serving crave-able, affordable, and sustainable fast food alternatives.

Babyface Ray and Digga D Team Up for New Track “Goofies”
Music

Babyface Ray and Digga D Team Up for New Track “Goofies”

Melding bits of UK grime, drill and US hip-hop into one song.

Overstocked Designer Items Find a New Home With Scarce, The Mystery Box
Fashion

Overstocked Designer Items Find a New Home With Scarce, The Mystery Box

A luxury subscription service.

Nissin’s Cup Noodle Introduces New “Seapoodle” Flavor
Food & Beverage

Nissin’s Cup Noodle Introduces New “Seapoodle” Flavor

Made without the use of any dogs, as one of four new flavor mashups.

Twitter Reacts to Serena Williams' Final Match and Retirement
Sports

Twitter Reacts to Serena Williams' Final Match and Retirement

Stars like LeBron James and Tiger Woods congratulate the GOAT.

Official Look at the Nike Air Max 90 Gore-Tex "Cargo Khaki"
Footwear

Official Look at the Nike Air Max 90 Gore-Tex "Cargo Khaki"

Ready for harsher conditions with weather-ready construction.

More ▾