Snoop Dogg and Eminem Bring the Metaverse to the VMAs

Marking their first live performance together in two decades.

Music
9,781 Hypes 0 Comments

Snoop Dogg and Eminem are set to take the VMA stage together for the first time in two decades — bringing with them an Otherside metaverse-themed performance.

The upcoming live performance is inspired by a recent collaboration between the two artists in which the artists used their Bored Ape Yacht Club NFTs to create a music video, album cover, and limited merch.

With an average audience interaction rate of over 38 million people across its platforms in 2021, this year’s VMAs and the duo’s performance bring a unique opportunity to increase the visibility and adoption of Web3 and NFTs.

Both Snoop and Eminem are big fans and collectors of NFTs, with Snoop seeming to be the more active of the two. The artist is involved in a number of different projects and collaborations — from the food industry to metaverse collectibles in the Sandbox.

Web3 is providing a number of opportunities for fans of artists and other performers to have a more immersive and connected experience with the content they put out. It is likely that Eminem and Snoop Doggs metaverse-themed performance is not the last we’ll see but instead the start of a new way to deliver such experiences to a global audience.

Elsewhere, see how others are making use of their Bored Ape Yacht Club IP and how jpegs are more than just static collectibles.

For more news about blockchain, cryptocurrency, NFTs, and Web3, visit Hypemoon.com.

Read Full Article

What to Read Next

Joji Announces New Album 'SMITHEREENS,' Shares New Single "YUKON (INTERLUDE)"
Music

Joji Announces New Album 'SMITHEREENS,' Shares New Single "YUKON (INTERLUDE)"

His first full-length effort since 2020’s ‘Nectar.’

Netflix's 'BioShock' Adaptation Taps 'I Am Legend' Director Francis Lawrence
Entertainment

Netflix's 'BioShock' Adaptation Taps 'I Am Legend' Director Francis Lawrence

Along with ‘Blade Runner 2049’ writer Michael Green.

HP's New 34-Inch All In One Will Elevate Your Work-From-Home Setup
Tech & Gadgets

HP's New 34-Inch All In One Will Elevate Your Work-From-Home Setup

Featuring a 5K display, a magnetic 16MP webcam, and the latest internal components.

Flight Club Reopens Los Angeles Flagship Store
Footwear

Flight Club Reopens Los Angeles Flagship Store

Featuring a redesigned interior.

Nike Air More Uptempo "Wheat Gum" Has a Release Date
Footwear

Nike Air More Uptempo "Wheat Gum" Has a Release Date

Coming this September.


Phoebe Bridgers to Star in A24's New Horror Film 'I Saw the TV Glow'
Entertainment

Phoebe Bridgers to Star in A24's New Horror Film 'I Saw the TV Glow'

Alongside other musicians including Lindsey Jordan, Fred Durst and more.

The Anthénea Pod Is a Floating Luxury Hotel Suite
Design

The Anthénea Pod Is a Floating Luxury Hotel Suite

Inspired by the 1977 film, ‘The Spy Who Loved Me.’

Offset Joins Forces With Moneybagg Yo for New Single "Code"
Music

Offset Joins Forces With Moneybagg Yo for New Single "Code"

Following last week’s “54321,” which was produced Baby Keem.

DJ Khaled Drops Star-Studded 13th Studio Album 'GOD DID'
Music

DJ Khaled Drops Star-Studded 13th Studio Album 'GOD DID'

Featuring Drake, JAY-Z, Kanye West and more.

Nearly 60,000 Sneakers from Zadeh Kicks' Ponzi Scheme Are Going on Sale
Footwear

Nearly 60,000 Sneakers from Zadeh Kicks' Ponzi Scheme Are Going on Sale

The sneaker store allegedly pocketed over $70 million USD from the pre-sale of the Air Jordan 11 “Cool Grey” alone.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.