Japan's Classic Convenience Store Family Mart Releases "Convenience Wear"
Designed by FACETASM’s Hiromichi Ochiai.
Family Mart, one of Japan’s most common convenience store chains, will now be offering apparel. Dubbed “Convenience Wear,” Family Mart will be launching 68 different articles of clothing, designed by FACETASM designer Hiromichi Ochiai.
Spanning essentials like T-shirts, long-sleeves, tank tops, shorts and socks, each piece is neatly folded in transparent zip-lock packaging labeled with detailed information about the piece’s size, color, material and measurements. Most of the colors are kept minimal, too — navy, white, black and grey. Jointly developed with Asahi Kasei Co., many of the silhouettes also come with “Paircool” fabrication for optimal breathability. Beyond clothing, other pieces in the collection like towels round off the expansive assemblage.
Family Mart’s “Convenience Wear” range is currently available on Family Mart’s website, ranging from ¥390 – ¥990 JPY (approximately $3 – $9 USD).
In case you missed it, check out Nike’s convenience store onigiri-inspired Air Max 90.
