Pyrenex Takes on British Terrains in New FW21 Campaign

Featuring down jackets for every adventure.

Fashion
2.9K 4 Comments

Outerwear stalwart Pyrenex presents its latest Fall/Winter 2021 campaign titled ‘Look Up’, that spotlights the brand’s Sten Jacket, John Vest and other down pieces.

Developing outerwear for intrepid discovery since 1859, the Pyrenex brand has become an expert in down jacket craftsmanship. In the brand’s latest campaign, the versatility of its FW21 jackets is demonstrated through the placement of the range against the backdrop of the city of Manchester as well as the peaks of the Roaches, a rocky ridge that spans the Lake District in the UK.

At the forefront of the urban segment, Pyrenex features the luxe-look Sten Jacket. The oversized down jacket comes coated in a shiny Taffeta fabric with a selection of five colorways for a polished fashion-focussed edge. Along with the Sten Jacket, the brand presents its Masha Vest – a layerable item that comes handy through both the day to the night.

Battling the windy hills of the Roaches, the brand focuses on the Spoutnic Jacket, a functional classic that boasts water repellent and windproof qualities. Crafted with Mini Ripstop fabric and a natural down filling, the jacket is a testament to the brand’s decades of making outerwear.

Take a closer look at the campaign in the gallery above. Shop the collection on Pyrenex’s website now.

Read Full Article

What to Read Next

Nicholas Daley Connects Jamaican and British Influences for FW25
Fashion

Nicholas Daley Connects Jamaican and British Influences for FW25

The British designer says the range is an “ongoing exploration of identity”.

KENZO's FW24 Campaign Lets Earthlings Loose on Lanzarote's Volcanic Grounds
Fashion

KENZO's FW24 Campaign Lets Earthlings Loose on Lanzarote's Volcanic Grounds

With stills by Johhny Dufort and moving imagery by Frank Lebon.

Siegelman Stable Presents an ’80s-Inspired Take On Menswear for FW24
Fashion

Siegelman Stable Presents an ’80s-Inspired Take On Menswear for FW24

Spanning a wool coat, dad hat and wide-legged slacks.


66°North Braces Against Arctic Winds In FW24 "The Traveller" Campaign
Fashion

66°North Braces Against Arctic Winds In FW24 "The Traveller" Campaign

Kei Toyoshima takes inspiration from Kria birds migration patterns.

Pokémon Links Up With Converse for a 25th Anniversary Footwear and Apparel Collection
Footwear

Pokémon Links Up With Converse for a 25th Anniversary Footwear and Apparel Collection

Your favorite characters such as Pikachu, Charmander and more grace the Chuck Taylor All Star.

Step Into Christmas With Prada's Crystal-Covered Loafers
Footwear

Step Into Christmas With Prada's Crystal-Covered Loafers

The $1,550 USD pair sports a chocolate satin base covered in light-catching crystals.

Supreme x Vans Fall 2021 Collaboration
Footwear

Supreme x Vans Fall 2021 Collaboration

Centered around tribal graphic detailing.

Dubai Set to Host Its Most Engaging Watch Week Yet
Watches

Dubai Set to Host Its Most Engaging Watch Week Yet

Presented by Dubai Watch Week 2021
Bringing together heritage brands Rolex, Chopard, Hublot and more.

Porsche's Taycan GTS Finds the Sweet Spot
Automotive

Porsche's Taycan GTS Finds the Sweet Spot

Sitting between the 4S and Turbo, the GTS models are the perfect all-rounder EVs.


How Pedri Became European Football’s Brightest Hope
Sports

How Pedri Became European Football’s Brightest Hope

The Golden Boy discusses his record-breaking 2020/21 season.

Haeckels Launches Grown to Order Gift Sets
Fashion

Haeckels Launches Grown to Order Gift Sets

Arriving in specially-grown mycelium packaging.

AMBUSH® WORKSHOP Celebrates Second Anniversary With Sustainable Silver and Denim Drop
Fashion

AMBUSH® WORKSHOP Celebrates Second Anniversary With Sustainable Silver and Denim Drop

Choose from a recycled silver ring or logomania-plastered denim essentials.

Milk Bar Gets Festive With New CinnaSwirl Pie
Food & Beverage

Milk Bar Gets Festive With New CinnaSwirl Pie

With a Cinnamon Toast Crunch cereal crust.

Take an Official Look at the adidas Yeezy Boost 700 MNVN in “Resin”
Footwear

Take an Official Look at the adidas Yeezy Boost 700 MNVN in “Resin”

Releasing in February.

More ▾