YEEZY BOOST 350 v2 Mask Designer Zhijun Wang Creates a Dystopic "VaporMask" Video
“In 2027, the world is covered by heavy haze.”
With many popular artists and celebrities donning face masks as fashion accessories in recent years, Beijing’s own creative mastermind Zhijun Wang is taking the trend deeper into more experimental territory. Focusing on his “VaporMask” creation, Wang decides to step into the world of motion picture to bring his fashion to life. Pairing with talented Taiwanese director Yuen Hsieh, Wang envisions a post-apocalyptic dystopia for a new visual contribution to the 2017 Culture Expo in Taiwan. “In 2027, the world is covered by heavy haze due to Shiya Enterprise’s massive discharge of pollutants and the dust hazards from large-scale construction sites,” reads the official description of Wang and Hsieh’s new vignette. “This leads to the increasing human hematological, respiratory and reproductive system diseases.”
You can check out Zhijun Wang & Yuen Hsieh’s “VaporMask” visual above, and read a brief synopsis of the piece’s narrative below. Recently, Wang contributed his talents to the making of a Nike Air VaporMax Mask.
The society values people at individual status and achievement. Mass media brainwashes us though the Internet and TVs. Age no longer represents as a symbol of maturity unless you are officially issued an “Adult License” by passing the government’s examination. There are millions of people submitting their applications to The Centre For Mind Monitoring Control (CMMC) longing for a chance to be approved as a real adult. CMMC would provide the adults supplies invented Shiya Enterprise for sustainable superiority. However, the non-adult considered as failures in the society are physically damaged by the thick haze, and mentally self abandoned due to the shortening lifespans. Also, they are not allowed to have marriage, freedom to make decisions, better living conditions, and the reasonable social resources. In this case, the mass production and selling of haze masks becomes a profitable business for Shiya Enterprise.
However, a group of juveniles still stick to their dreams despite the denial from the society. How these young kids self prove their values without getting the “Adult License” by successfully making their own version of the haze mask modified by the fabric from Shiya Enterprise’s shoe factory. There’s always more than one path and option in the presence of being adult.