Fledgling Parisian label Premier Amour just drop its latest Fall/Winter 2017 lookbook for the collection, “MUSE CHAPTER III Our Truths are Universal.” The pictorial highlights what PA does best — fashion that translates youthful elegance and romance.
Loose and comfy cuts are the main focus of the collection — hoodies, tees, and other everyday basics are interspersed with more directional items such as the wide-leg shorts, patterned trousers and a sleek blazer. The colors range consists of blue, black, white, neon green and grey adding to the entire collection’s flair factor. Premier Amour is stocked at shops like GR8 Tokyo, colettte, KTZ and Restir. For more information on the entire range, head on to the brand’s official site.
- Yuji Watanabe
- Art Direction
- Shyne Ousmane
- Edem Dossou & Kenny Germé
- Andre Supa/BETON Studio
- Jason Harderwijk
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