adidas's John Wexler Joins The Breakfast Club to Discuss Kanye West, Boost Technology and More
See if Charlamagne drilled Wex about ‘Ye.
One of the few behind the scenes of adidas’s recent surge in popular fashion, John Wexler joined 105.1 for a special segment of The Breakfast Club. Throughout their discussion, Wexler details his role with the three stripes as the brand’s Global Director. From seeding product to various influencers to his relationship with Kanye West, Wexler also manages to touch upon the triumph of Boost Technology along with how hip-hop and sneaker culture inspired him to choose his current career path.
