OLOW 2014 Fall/Winter Lookbook

French contemporary brand OLOW presents its goods for Fall/Winter 2014 courtesy of a new lookbook.

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French contemporary brand OLOW presents its goods for Fall/Winter 2014 courtesy of a new lookbook. The brand drew inspiration from the scant shores of the French city of Saint-Nazaire, contextualizing its array of outerwear, pants and button-ups in the sparing, industrial fishing town. Here we find OLOW offering a slew of quintessential layering garments in neutral colors, with most pieces offset with distinct attention to detail – subtly tonal chest pockets, ruler-straight hems, and the like. Particular visual cues such as crossed oars or henley collars underline the working class undertones of this collection from OLOW, which is available now on the brand’s website.

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