hype cog

A new project titled “Operation Radication” has united artist Will Sweeney under his label Alakazam with Stussy. Based in London, Sweeney has worked with a diverse catalog of brands and entities and now brings his creative direction to the classic California streetwear label while commissioning photographer Shaniqwa Jarvis for this lookbook. Pastel tones round out the casual selection, which incorporates a well-appointed choice of playful graphic T-Shirts and caps. A fresh new look for Stussy, this collection has already hit chapter stores and is also available online.

Read Full Article

What to Read Next

DâM-FunK - It Didn't Have 2 End This Way
Rapsody featuring Mac Miller & The Cool Kids – Round Table Discussion (Produced by 9th Wonder)
Barry McGee Retrospective @ BAM/PFA
E-40 featuring Young Jeezy, Problem, Chris Brown, French Montana & Red Cafe – Function (Coast to Coast Remix)
RUN / HIDE 2012 Fall/Winter Lookbook
Load More
HYPES is a real time popularity metric informing readers of what is trending