Pentax K-01 by Marc Newson

Following the initial preview of a black-themed version, the rumors surrounding the Pentax K-01 designed at the hand of Marc Newson have come full circle with the official unveiling today at a private London launch event. Aesthetically, the camera is rather impressive with its striking balance of classic nostalgia and modern form packaged within an elegantly compact device. Beyond the impressive cosmetics, Newson carefully crafted the K-01 with a degree of uniformity and fluidity afforded by its ultra-thin 40mm F/2.8 prime kit lens that comes in at right around .38 inches thick. The feature-rich mirrorless camera also boasts an impressively high performance resume via a 16-megapixel APS-C sensor, full 1080p HD video capture at up to 24 fps, RAW shooting capabilities, support for K-mount lenses, and a three-inch LCD screen among a range of other functionalities.

Slated for a March 2012 release, the Pentax K-01 will be offered in a trio of colors – yellow, black or white, while retail will come in at $900 USD for the kit and $750 USD for just the body.