Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • China
  • KFC
  • Oreo
  • Marvel Studios
  • Avengers: Doomsday
  • Avengers Endgame: Encore
  • The Direct
HypebeastHypebaeHypemapsHBX

Nike Cricket "Yards" Commercial

Cricket is beyond sport. It is life itself, in every gully and in every home. Street or

Fashion
224 0 Comments
Save

Cricket is beyond sport. It is life itself, in every gully and in every home. Street or stadium, 22 yards is where today’s legends are made and tomorrow’s heroes are born. 22 yards is where you play for pride, play with soul and play as one. Offered is a new spot from Nike celebrating the sport of cricket, even more meaningful with the recent Cricket World Cup win after a 28-year drought. Enjoy!

Read Full Article
Text By
Share this article
In This Article
Hypebeast Newsroom
Hypebeast Newsroom

Hypebeast Newsroom produces fast-turn news across fashion, footwear, art, design, and culture. Content is AI-assisted and reviewed by our editorial team before publishing. For corrections or inquiries, contact editorial@hypebeast.com.

What to Read Next

Nike's Mind 001 AMP Gets an Unofficial "Spider-Man" Makeover
Footwear

Nike's Mind 001 AMP Gets an Unofficial "Spider-Man" Makeover

A saturated blue and red colorway throws the shoe’s stranger structural details into sharper relief.
By /
6.7K   0 Comments
Save
Nike’s T90 Shox Magia Arrives in Two Striking Retro-Inspired Colorways
Footwear

Nike’s T90 Shox Magia Arrives in Two Striking Retro-Inspired Colorways

Coming in “Black/Spinach Green” and “White/Metallic Silver.”
By /
1.9K   0 Comments
Save
Nike’s Mercurial Superfly 11 Elite Ditches the High-Top Look
Footwear

Nike’s Mercurial Superfly 11 Elite Ditches the High-Top Look

Anchored by white and punchy pink tones, the bold gradient look projects a look of raw speed on the pitch.
By /
1.7K   0 Comments
Save
Nike's Total 90 "White/Black" Lets the Football Stitch Pattern Speak for Itself
Footwear

Nike's Total 90 "White/Black" Lets the Football Stitch Pattern Speak for Itself

Revealed just in time for the 2026 FIFA World Cup.
By /
1.2K   0 Comments
Save
Vans Presents Pass the Bucket with Tony Alva
Fashion

Vans Presents Pass the Bucket with Tony Alva

Considered to be one of the the most influential skateboarders of all time, Tony Alva, an
By /
227   0 Comments
Save
Rick Ross featuring T.I. - Aston Martin Music (Remix)
Music

Rick Ross featuring T.I. - Aston Martin Music (Remix)

The other day, the CDQ version of one of T.I.’s previously released songs hit the ‘net, but now
By /
180   0 Comments
Save
PJ Harvey - Written on the Forehead
Music

PJ Harvey - Written on the Forehead

For the latest installment of her 12-part video series, English recording artist PJ Harvey has
By /
117   0 Comments
Save
Interview with Greg Chapman of Schott NYC
Fashion

Interview with Greg Chapman of Schott NYC

With leather jackets and the general hard workwear aesthetic making a resurgence this spring,
By /
938   0 Comments
Save
Robert Geller Andreas Sunglasses
Fashion

Robert Geller Andreas Sunglasses

New York designer Robert Geller recently released a new variation of his brand’s perspective on
By /
513   0 Comments
Save
When I Was 17: Lupe Fiasco
Music

When I Was 17: Lupe Fiasco

As one of the game’s most esteemed MCs, Lupe Fiasco made a strong comeback to the scene with
By /
113   0 Comments
Save
Peter Bjorn and John - Second Chance (RAC Remix)
Music

Peter Bjorn and John - Second Chance (RAC Remix)

Some mellow sounds to enjoy this springtime weekend correctly as Oregon’s Remix Artist
By /
357   0 Comments
Save
T.I. - Celebrate
Music

T.I. - Celebrate

Even though he’s currently in prison (yet again) serving an 11-month term, the King of the
By /
117   0 Comments
Save
Sean Garrett featuring Rick Ross - In Da Box (Produced by Lex Luger)
Music

Sean Garrett featuring Rick Ross - In Da Box (Produced by Lex Luger)

Best known for writing and producing some of the biggest hip-hop and R&B songs of the 2000s,
By /
117   0 Comments
Save
Nicki Minaj - Tragedy (Lil Kim Diss)
Music

Nicki Minaj - Tragedy (Lil Kim Diss)

After months of going back and forth at each other through songs and interviews, it seems that
By /
440   0 Comments
Save
Bugatti 16C Galibier
Design Automotive

Bugatti 16C Galibier

Once existing only in concept form, Bugatti’s 16C Galibier is set to officially hit the
By /
20.6K   0 Comments
Save
Garrett Leight California Optical 2011 Spring Lookbook
Fashion

Garrett Leight California Optical 2011 Spring Lookbook

Garrett Leight, the son of Oliver Peoples founder Larry Leight, presents the Garrett Leight
By /
3.8K   0 Comments
Save
More ▾