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Head over to Esquire magazine’s website and purchase their ‘Augmented Reality’ Issue if you want to be part of this unique interactive experience. As you can see from the video and as the title of this latest issue suggests, your physical interaction with the magazine allows you to operate computer software, which will in turn unlock additional content to Esquire’s latest issue. Could this be the future of reading or just a passing fad? Either way, it looks pretty interesting.