Global athletic brand Nike has taken a different approach to everyday fashion with the introduction of the Tech Pack, designed by Jarrett Reynolds and Michael Leon. Nike’s technological advances in the athletic industry has been nothing short of remarkable as they continually push boundaries to create an athletic edge for its wearers. However the Tech Pack is now offering it’s heralded technologies on a more casual front. Items such as the classic Windrunner jacket are now being created with performance materials and new age fabrication techniques to allow for a better every day experience.
To aid in this process, Nike enlisted various designers and style leaders around the world for their help in creating the perfect product. We really like the notion of Nike offering technology that could go beyond the playing field and make its way into our everyday lives.
Check out more pictures of the jackets after the jump.
New and upcoming BMX brand Subrosa has just released specs and pictures regarding their upcoming 2008 bike collection. Their collection focuses on complete bikes, frames, bars and apparel. Many of the complete bikes feature parts from The Shadow Conspiracy series. People in the market for a new ride can look towards Subrosa. Not only are you buying into a well performing bike but also you can be confident in their high level of construction and value.
Never lose your glasses in the house again with these upcoming Goodenough UK wooden eyeglass holders. Shaped like a nose, the holders are available in six different colors. These are offered in bright fluorescents as well as muted colors for those looking for something a little more conservative. Available soon at Hideout.
In a move outside the norm, Nike has produced a pair of Nike leather sandals. The sandals appears to feature a suede footbed alongside criss crossing black straps. Information on this sandal is still vague but there may be different regional releases of this sandal. Stay tuned for more details
Image: Hiroshi Fujiwara
Nexus VII has recently released a new pair of Skill Full Chinos. These light colored pants feature a slim silhouette with some minute details. These details include a button fly, a stripped lining and a fluorescent orange pocket pipping. The chinos are currently available at Figure and retail for ï¿¥19,950 (approximately $168 USD).