Addict She One Jackets!

With the summer coming to an end, it’s time to think about how you’re going to keep warm/dry in the colder months… here’s a suggestion: Limited Edition Addict Jackets featuring a camo pattern designed by She One! The pattern is featured on several different styles of jackets in either Stealth (black/black) or Day (olive/black) colorways. Go find your favorite at Addict. via RTHQ.

She One’s thoughts on the pattern:
“My initial intention to create a metropolitan defence pattern, a camouflage that positively positioned the wearer in the culture heavy landscape. The fabric should function as a protective layer while simultaneously emitting its silent graphic signal and feeding right back into the current social climate.

The artwork originates in the studio as spray paint on canvas, highly stylised typography outlines and rapid expressive marks, basically my trademark graffiti style.

From then it goes digital, theory protocols are put into place, dimensions for the repeat of the fabric and multiple manipulation of the painted images, a lot of adding and taking away until the piece is realised. I knew right away it had to be black on black.

The result is a pure artistic collaboration. Neither side is compromised, for the artist it allows mass transit of my artwork, hundreds of walking canvasses, and for Addict it confirms the ethos of a forward looking brand that continues to innovate through collaboration.”