Hypebeast x adidas miadidas Predator Lethal Zone
In promotion of both adidas’s miadidas configurator and a unique contest that will allow you to potentially create boots to be worn by one Lionel Messi, we present to you a special rendition of the adidas Predator Lethal Zone for Hypebeast. Har...
Madron FC: The Worst Football Team in Britain
As part of a series of films made for Channel 4 by Somethin’ Else, the creative team chronicles Madron FC – a squad dubbed “the worst football team in Britain” after suffering a 55-0 defeat to Illogan. Exploring themes of loya...
Chinatown Soccer Club Celebrate 10 Years in the Making
adidas and VICE have teamed up to present a look at the Chinatown Soccer Club. Founded back in 2002, the CSC is made up of creative personalities based in NYC. Starting off as just a few guys getting together for a kick around in the Lower East Side,...
adidas 2012 FANATIC Tournament Recap
This past Saturday New York City’s Chelsea Waterside Park was home to the 11th annual FANATIC Tournament from adidas. Featuring 20 teams and more than 1,000 fans from around the city, the event included spins from DJ Neil Armstrong alongside BB...
adidas Football: UEFA Euro 2012 Slow-Motion Fan Reactions
The UEFA Euro 2012 Cup is now over, yet adidas Football gives us this video that pays homage to arguably the most important part of the great game: the fans. The video takes us from start to finish of the final match in Kiev, Ukraine, starting with t...
BlackRainbow: BKRW Sport Magazine – Soccer Issue
French street style digital blog BlackRainbow debuts the first printed issue of their self-titled magazine, dedicating Issue #01 to the globally beloved sport of soccer. Instead of stats, bets, analyses and news, however, BKRW takes an aesthetic look...
adidas Football x EURO 2012 @ Poland & Ukraine Recap
Apart from Poland’s unfortunate exit and the Russian-related riots, the European Championship is now more than halfway along without a hitch. Hypebeast photographer Ravi Sidhu was on hand to capture some of the festive moments in host city Wars...
Polls: NBA Finals vs. UEFA Euro 2012
The summer of 2012 is shaping up to be one of the best ever for sports fans. While the Olympics are probably the biggest attraction this summer in regards to general global interest, two tantalizing appetizers are currently playing out: the NBA Final...
The Green Soccer Journal Pop-Up Site
Borrowing from the new millennium tradition of pop-up retail, The Green Soccer Journal has elected to navigate its otherwise tricky website transitions with the help of a pop-up site. Dedicated to the 2012 UEFA European Football Championships, or Eur...