G-Star RAW's Amsterdam Headquarters
Helmed by the creative design team at OMA architecture, G-Star RAW recently opened its Amsterdam
Helmed by the creative design team at OMA architecture, G-Star RAW recently opened its Amsterdam headquarters for a public viewing. Building its concept from an airport hangar, the three-storey infrastructure echos the brand’s bold aesthetics, composed largely of glass and steel in its angular facade. Recessed and overlapping levels provides a modern ambiance in the minimalist interior, while sliding glass walls lead to the “RAW Space” – a multipurpose arena dedicated to fashion shows and company events. Cast your eyes over the images above for a closer a look at the grand exterior alongside the foyer, office, workshop and bike area.