HERESY's FW23 "Ground Work" Collection Engages With Rural Outskirts

The Southeast London label continues to expand its relaxed design language.

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Southeast London-born label HERESY is grounded in British folklore, commenting on its founders’ creative practices through detailed garments inspired by fantastical tales. HERESY has just unveiled its Fall/Winter 2023 “Ground Work” collection, connecting with natural environments alongside friendly company.

Dominic Owen and Jasper Dunk’s HERESY explores rural lands for FW23, relaxing inside petite apartments and homely RVs. The brand’s refined identity collides with street-ready silhouettes in Earthy palettes, strolling next to dated water wells in padded outerwear and shearling bottoms. Alfresco illustrations enchant coordinating designs while slithering snakes move across wool zip-ups.

HERESY’s FW23 collection is made for countryside inhabitants who nurture its territory, crafted from resistant textiles that allow for intense play. Warped angels fly high on blackened crewnecks and hooded jackets, seeing repeated stone heads peek through graphic tees. The collection is rounded out by webbed knitwear, muted shirting, and relaxed accessories.

Take a closer look at HERESY’s FW23 collection in the gallery above. The range is available to shop now via the brand’s website.

Elsewhere in fashion, AELIZA’s second “Autonomy” drop explores architectural landscapes.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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