Ye Makes His TikTok Debut
Entertainment

Ye Makes His TikTok Debut

His first clip has over 800,000 views.
By /
20.2K   9 Comments
YEEZY Faces Restrictions on Standalone Activities Following Ye's GAP Partnership Termination
Fashion

YEEZY Faces Restrictions on Standalone Activities Following Ye's GAP Partnership Termination

The design label is effectively locked under Ye’s contracts with GAP and adidas.
By /
86.5K   23 Comments
This Is the TOMMY Shirt That Changed Ye’s Life
Fashion

This Is the TOMMY Shirt That Changed Ye’s Life

Amidst a flurry of since-deleted Instagram posts by Ye, previous Tommy Hilfiger design collaborator, Romeo Hunte, wore the now famous archival rugby to Hilfiger’s SS23 show.
By /
4.1K   1 Comments
Ye Shares Pick for the "Best Song in the History of Music to Date"
Music

Ye Shares Pick for the "Best Song in the History of Music to Date"

Alongside his selection for “song of the year.”
By /
18.8K   9 Comments
Check Out the New YEEZY GAP ENGINEERED BY BALENCIAGA Collection
Fashion

Check Out the New YEEZY GAP ENGINEERED BY BALENCIAGA Collection

With Creative Direction by Betsy Johnson and photography from Kristina Nagel.
By /
63.4K   27 Comments
Kanye West Files New Logo Trademark for Clothing
Fashion

Kanye West Files New Logo Trademark for Clothing

The trademark application reveals a dark blue, rough-edged circle emblem.
By /
23.9K   11 Comments
Official Look at the adidas YEEZY 450 "Utility Black"
Footwear

Official Look at the adidas YEEZY 450 "Utility Black"

Featuring an all-black colorway.
By /
9.3K   2 Comments
Kanye West's Mascotte Holdings Files Trademark for New Logo
Fashion

Kanye West's Mascotte Holdings Files Trademark for New Logo

To be used on anything from accessories to footwear.
By /
9.4K   2 Comments
The 2022 ESSENCE Festival Brought Vibes and Culture to New Orleans
Music

The 2022 ESSENCE Festival Brought Vibes and Culture to New Orleans

Pulling in annual record-breaking attendance since its 1995 inception.
By /
3.8K   0 Comments
Kanye West Reveals a Donda Concept Foam Car
Automotive

Kanye West Reveals a Donda Concept Foam Car

Following Steven Smith’s appointment as the Head of Donda Industrial Design.
By /
18.4K   14 Comments
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