mastermind JAPAN x New Era 59FIFTY Fitted Cap
Fashion

mastermind JAPAN x New Era 59FIFTY Fitted Cap

With mastermind JAPAN’s hiatus soon approaching, the iconic luxury streetwear staple shows no sign

New Era 2013 Spring/Summer Ermenegildo Zegna Cool Effect Grey Herringbone 59FIFTY
Fashion

New Era 2013 Spring/Summer Ermenegildo Zegna Cool Effect Grey Herringbone 59FIFTY

Designed with the summertime heat in mind, New Era has created a new edition of its signature

Distinct Life x New Era 59FIFTY Cap Collection
Fashion

Distinct Life x New Era 59FIFTY Cap Collection

Capitalizing on the industry’s enduring fixation for joining professional athletic-wear with one’s

New Era 59FIFTY Denim Series
Fashion

New Era 59FIFTY Denim Series

Reinforcing the notion that the best things are always found in Japan, New Era has released the

Bee Line for Billionaire Boys Club x New Era NY Store Exclusive Caps
Fashion

Bee Line for Billionaire Boys Club x New Era NY Store Exclusive Caps

Mark McNairy and Pharrell’s Bee Line for Billionaire Boys Club have teamed up with New Era for a


PROCESS: The Making of a New Era 59FIFTY

PROCESS: The Making of a New Era 59FIFTY

With almost a century of experience in hat making, New Era has been at the forefront in manufacturing some of the world’s most celebrated caps to date. Improving on its products year after year while setting industry benchmarks, New Era has become a household name. Known throughout the professional sports realm, whether it be the MLB, NBA or NHL, New Era’s versatile 59FIFTY cap — also known as the fitted — has graced the heads of athletes and celebrities alike and has garnered attention for its work with Marvel Comics, DC Comics, and a host of heavy streetwear brands. Despite its simplicity of design and relatively unchanged silhouette, a surprising amount of work goes into the crafting of each cap. In this PROCESS we take closer look into the meticulous 22-step journey that a single 59FIFTY cap must go through from raw material to finished product — a process that utilizes the eyes and hands of 22 dedicated and loyal employees who together share a single dedication to quality and craftsmanship.

Eric Haze x New Era Pack
Fashion

Eric Haze x New Era Pack

Legendary artist and graphic designer Eric Haze has offered up some of his signature design

New Era by You Customization
Fashion

New Era by You Customization

Since the inception of NIKEiD several years ago, mass-market customization has become a relatively

Foot Patrol x New Era 2011 Capsule Collection
Fashion

Foot Patrol x New Era 2011 Capsule Collection

London sneaker boutique Foot Patrol finally presents us with a long-awaited custom designed New Era

New Era 59FIFTY Houndstooth Fitted Cap
Fashion

New Era 59FIFTY Houndstooth Fitted Cap

New Era releases an interesting take to its 59FIFTY fitted caps as seen on this new iteration.

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