In our opinions, Soph. has delivered the perfect collection this season with their brands Sophnet. and F.C.R.B. The Sophnet. collection remains casual yet mature while the F.C.R.B. collection incorporates sportswear with everyday wear with ease. Honeyee has published a feature on their website showing Sophnet. and F.C.R.B. styling as well as products. We look forward when this collection hits stores.
You can check out the feature here.
Just the other day, the sportswear cross streetwear label, F.C.R.B or F.C. Real Bristol released their 2008 Spring/Summer lookbook on their website and in the look book we briefly saw what looked to be a F.C.R.B. Body Ball. Now, the creative director of F.C.R.B, Hirofumi Kiyonaga, has released pictures of the Body Ball on his blog. Unfortunately we don’t know exactly when this Body Ball will be released but we find this product very interesting as F.C.R.B. has gone out of the norms of “streetwear” to produce something simple yet functional.
Throughout Hirofumi Kiyonaga’s three brands, FCRB (FC Real Bristol) is perhaps the most casual of his three offerings. The football inspired collection does well in combining a casual football culture with more refined pieces in a truly diverse collection. Aside from technical releases involving fabrics competent for active use, the collection also features items such as chinos and blazers. While it’s often difficult to combine an athletic aesthetic into a more fashionable product, FCRB in our minds have achieved a great balance. The unveiling of their S/S collection is also something innovative and fun, utilizing toy dolls and miniature versions of the products as displays with blow-up shots of the products. View the interactive display over at FCRB.
Creative director Hirofumi Kiyonaga is set to launch his trifecta of brands this month, marking the 2008 Spring/Summer season. His staple of brands associated with include SOPHNET., FCRB and his inaugural project with Hiroshi Fujiwara, Uniform Experiment. All brands will release February 2nd, with the exception of FCRB which will be unveiled on February 9th.