Exploring the Milwaukee Bucks Redesign With Doubleday & Cartwright
Design

Exploring the Milwaukee Bucks Redesign With Doubleday & Cartwright

While the organization’s playoff dreams may be on hold for the rest of the year, the Milwaukee

Along the Branding Trail: New Era, K-Swiss and ICNY Discuss the Importance of and Approach to Branding
Footwear

Along the Branding Trail: New Era, K-Swiss and ICNY Discuss the Importance of and Approach to Branding

Branding has in many ways become one of the most challenging yet intrinsically important parts of

Foursquare Launches New App Layout and Brand Logo
Tech & Gadgets

Foursquare Launches New App Layout and Brand Logo

Under the surface of Foursquare’s new branding facade, there seems to be a lot going on. Aimed at

PayPal Unveils New Brand Identity
Design

PayPal Unveils New Brand Identity

PayPal becomes the latest tech giant to redesign its branding with a more modern approach. “What do

Kopbox Celebrates 20 Years of the Supreme Box Logo
Fashion

Kopbox Celebrates 20 Years of the Supreme Box Logo

With all the hype surrounding the seminal ‘box logo’ T-shirts that Supreme released for its 20th


Bob Sheard on Brand Authority and Substance – Part 3
Fashion

Bob Sheard on Brand Authority and Substance – Part 3

Continuing with his commentary on brand strategy and communications, Bob Sheard emphasizes the

 
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