Ryan Babenzien

Ryan Babenzien

Co-Founder of GREATS

Profile

Industries
Footwear
Headquarters United States

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Description

Ryan Babenzien is the co-founder of footwear company GREATS and the brother of Brendon Babenzien. Babenzien and fellow GREATS co-founder Jon Buscemi first conceived the idea for the company in 2006 before eventually launching it in August 2013. The main drive behind GREATS was to sell high quality footwear directly to customers at value prices. Babenzien knew the ins and outs of the wholesale business and his vision and execution of a vertical men’s footwear brand ushered in a new consumer model in the footwear industry as opposed to the traditional footwear model. The fruition of the brand saw quick success in a relatively finicky niche market. Essentially, Babenzien had figured out how to eliminate third party retailers; he saw this part of the process as inefficient -- and it was this inefficiency that resulted in higher costs paid by customers. After approximately a year from its launch, Babenzien secured $1.5 million USD in funding for GREATS to help ramp up efforts through new models.
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GREATS Has Received $10 Million USD of Funding for Expansion
Footwear

GREATS Has Received $10 Million USD of Funding for Expansion

The brand is launching ten pop-ups across the U.S. in the next two years.
By /
3,195 Hypes   0 Comments
GREATS Secures $1.5 Million USD Seed with Resolute Ventures
Footwear Fashion

GREATS Secures $1.5 Million USD Seed with Resolute Ventures

By cutting out the middle man and releasing high-quality products at super low price points, GREATS
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4,897 Hypes   0 Comments
Essentials: Ryan Babenzien of GREATS
Fashion

Essentials: Ryan Babenzien of GREATS

From a simple first glance, one gets the distinct feeling that Ryan Babenzien is a man of
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18,685 Hypes   0 Comments
Jon Buscemi and Ryan Babenzien Present Greats: Disrupting the Traditional Footwear Model
Footwear Fashion

Jon Buscemi and Ryan Babenzien Present Greats: Disrupting the Traditional Footwear Model

Like various initiatives before it, Greats will soon launch with the aim of bringing high quality
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862 Hypes   0 Comments
 
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