Adidas Originals Gives Its Retropy E5 a Pride Month Makeover

With Pride Month just around the corner, brands are starting to release their latest collections that celebrate and support the queer community, and adidas Originals joins the list with this special Retropy E5 colorway. Following on from an extensive collection made in collaboration with the Sydney-based artist Kris Andrew Small, adidas Originals taps them again to create one final shoe, this time serving it in the official “Cream White/Purple” colorway alongside a big injection of color.

Notably, a rainbow of hues decorates the rubber outsole that lines the full-length BOOST midsole, kicking up at the rear in a retro runner style. Elsewhere, hi-vis yellow — similar to the YEEZY SLIDE “Glow Green” colorway — works the leather heel tab, while blue, orange, green and red D-ring eyelets work the tongue in a mismatched manner.

A textile base is covered in etchings depicting love hearts, various gender icons, and other illustrative symbols, while a multicolored Trefoil logo adorns the tongue tag atop. Small’s signature iconography is embroidered into the heel tab while more of their work decorates the insole, subsequently rounding out this special Retropy E5.

Take a look at the adidas Originals Retropy E5 Pride above, and pick up the pair from adidas’ website on May 18 for $130 USD.

In other news, SNEEZE Magazine has teamed up with Reebok on two LT Court makeovers.