A First Look at the Beautifully Minimal Très Bien Brick-and-Mortar Store
Although born to the world of brick and mortars, Très Bien has found most of its success through
Although born to the world of brick and mortars, Très Bien has found most of its success through e-commerce, raking in over $5 million USD in 2014. For its latest venture however, the Swedish brand returns to its roots launching its newest storefront. Employing architect Karl-Johan Hjerling to create a space that could highlight the high-low mix of menswear, the quaint shop combines birch, chrome accents, and painted cement to deliver an interior that is both luxurious and distinctly Scandinavian. “A style that we want to bring out in the world with Stockholm as the next natural step,” says Hannes. “We have a strong following in the Malmö/Copenhagen region, so we’re very excited about the opening.”
This is only the first look at Très Bien’s Malmö shop, so stay tuned for more details.
