Crystal Pepsi Is Back
All thanks to #BringBackCrystalPepsi.
As promised, Crystal Pepsi is back. Originally released in 1992, the clear soda looked to capitalize on the era’s marketing fad equating clarity with purity before swiftly disappearing from shelves the following year. Thanks to #BringBackCrystalPepsi, however — which was started by competitive eater Kevin Strahle, aka L.A. Beast, on Twitter earlier this year — the soda is back 23 years later for a limited time. No longer caffeine-free, the soda is being offered to loyal fans by way of a contest. Simply enter the Pepsi Pass! sweepstakes from December 10 through December 11 for your chance to win one of 13,000 six-packs of the long-defunct soft drink.
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