HYPETRAK TV: Young Guru x AIAIAI – Analytical Craft

Music engineer extraordinaire Young Guru recently collaborated with the Danish audiophiles at AIAIAI for a new headphone. While the combination of rappers and headphone companies might be a dime a dozen these days, Young Guru is actually the more fit to craft such a piece. His attention to detail is evident in both the headphones and his music itself, with subtly textured layers setting his engineering apart from the flock. HYPETRAK TV caught up with the eloquent sonic genius as he explores the keys to making a hit record, his take on technology versus tactility, and of course, what makes his collaboration with AIAIAI so special. Enjoy the video above.