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adidas recognizes that we are all runners in some semblance or another. In this new TV spot, we watch as David Beckham, Lionel Messi, Derrick Rose and Katy Perry all run for different reasons, showcasing adidas’s new Seduction . The spot encourages runners everywhere to go farther, and enjoy it to the fullest every run. Listen closely, you might notice it’s subtly set to a remix of Perry’s recent single “Part of Me.”