Sign up for our newsletters
Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.
In promotion of both adidas‘s miadidas configurator and a unique contest that will allow you to potentially create boots to be worn by one Lionel Messi, we present to you a special rendition of the adidas Predator Lethal Zone for HYPEBEAST. Harking back to one of adidas’s most memorable boots — the Champions League Predator Precision — it features predominate touches of white with gray and red, with HYPEBEAST emblazoned on the side. The Predator Lethal Zone itself has been one of the strongest evolution of the Predator yet, going away from leather to a synthetic upper with an all-new approach to the Predator elements based on five specific skills.
For those interested in the Messi competition, it involves designing a pair of F50s which will be worn in December during a La Liga game. The current competition is open to residents of the UK, Germany, Spain, France and Sweden with details here