Passion of the Craft Documentary Trailer

Passion of the Craft is a short documentary that brings together ten tastemakers and trendsetters from all walks of life to talk about how they do what they do. It was produced by Bandit, an ideas agency based out of Copenhagen that helps companies figure out how they should brand themselves, and what consumers they should target. The documentary includes fashion industry whiz kids like Vashite Kola, photography giant Jonathan Mannion, and a host of creative corporate minds explaining how they keep their brand relevant in a unpredictable consumer landscape changing more rapidly than at any time in history. Stay tuned for information on a full release.