A-Trak: Visual Music

He was the first ever to conquer three of the top DJ competition titles and also made sure to

Music
284 0 Comments
Save

A-Trak: Visual Music

He was the first ever to conquer three of the top DJ competition titles and also made sure to take home the most coveted DMC championship in the world while in the process at the age of 15. Since then, the renowned DJ has seemingly raised the bar with each new endeavor by not only aligning himself side-by-side with arguably the biggest icon in the modern era of hip-hop, but also establishing his renowned Fool’s Gold record label and of course the bread and butter, his work behind the wheels of steel. A-Trak took a moment to share with us his new personalized live setup conceptualized by himself and Kanye with the help of Canadian design company Moment Factory. A-Trak worked closely with them during the whole development and he shares with us his vision.

I was actually working with Kanye in the studio, and I just so happened to show him some of the stuff real quick. I asked him to take a look at this stuff and let me know what he thinks, because he’s been behind all the stage productions you see for his shows. This is definitely something he likes to do, just as much as he likes to make videos and music. It’s like one of his passions.
So we teamed up and finally came up with this idea. Kanye suggested, why don’t I make this big “A,” and he started pulling out a sharpie and began drawing stuff.

Read the full excerpt over on Hypetrak.

Read Full Article
Text By
Share this article
Hypebeast Newsroom
Hypebeast Newsroom

Hypebeast Newsroom produces fast-turn news across fashion, footwear, art, design, and culture. Content is AI-assisted and reviewed by our editorial team before publishing. For corrections or inquiries, contact editorial@hypebeast.com.

What to Read Next

A24 Music's Next Move? Sophia Stel
Music

A24 Music's Next Move? Sophia Stel

A little less than a year after its official launch, the studio’s music label continues to champion cross-disciplinary cultural relevancy by way of its signees, soundtracks, and other sonic ventures.

A’ja Wilson Earns Wheaties Box and Debuts Nike A'Two "A'Wheaties" PE
Footwear

A’ja Wilson Earns Wheaties Box and Debuts Nike A'Two "A'Wheaties" PE

The three-time WNBA champion celebrates her birthday with a custom cereal box and exclusive player edition sneakers.

A24 Traces Anthony Bourdain's Time to Provincetown in a New Book ‘Happier, Stupider Times’
Entertainment

A24 Traces Anthony Bourdain's Time to Provincetown in a New Book ‘Happier, Stupider Times’

The hardcover revisits the ‘70s dish pits and “pirate elite” that shaped the chef before the fame, arriving alongside the Matt Johnson biography ‘Tony.’


New Balance 1890A Receives a “Dark Night” Variant
Footwear

New Balance 1890A Receives a “Dark Night” Variant

Doused in a moody bluish purple hue.

White Mountaineering x Timberland Hiker Boots
Footwear Fashion

White Mountaineering x Timberland Hiker Boots

In partnership with Timberland, Japanese label White Mountaineering has just designed this pair

PUMA House Tokyo by Nendo
Footwear Design

PUMA House Tokyo by Nendo

Designed by creative studio Nendo in Tokyo’s Aoyama district, the new PUMA House combines an

Human Multimedia Lab: Paper Computing Devices
Tech & Gadgets

Human Multimedia Lab: Paper Computing Devices

Designed by the researchers at Queen’s University’s Human Multimedia Lab, the “paperphone” and

Jimi Hendrix x Nous Sommes Pendant
Fashion

Jimi Hendrix x Nous Sommes Pendant

Having already created pieces in the likeness of Karl Lagerfeld, Lady Gaga and Terry

aNYthing 2011 Spring/Summer 5 Panel Cap
Fashion

aNYthing 2011 Spring/Summer 5 Panel Cap

For Spring/Summer 2011, aNYthing releases this set of branded caps featuring their logo written

COMME des GARCONS Embossed Stitch Wallet
Fashion

COMME des GARCONS Embossed Stitch Wallet

Re-working one of their classic staples, COMME des GARCONS introduces this brand new zip wallet


Obscura by SILLY THING Issue 04
Fashion

Obscura by SILLY THING Issue 04

SILLY THING has just printed Issue 04 of its popular print publication Obscura. The most recent

Supreme "The Alton" Sunglasses
Fashion

Supreme "The Alton" Sunglasses

For Spring 2011, Supreme is releasing this brand new style of sunglasses called The Alton.

Jeremy Scott x adidas Originals by Originals Coachella Party Recap

Jeremy Scott x adidas Originals by Originals Coachella Party Recap

If you’ve ever been to Coachella before then you’re well aware that while the music might

Vans Canada Store Opening
Footwear Design

Vans Canada Store Opening

Last week, Vans took the monumental step of opening its first flagship store on Canadian soil.

UNDERCOVER Leopard Print Cap
Fashion

UNDERCOVER Leopard Print Cap

This season in particular, leopard print has become a widespread trend and various labels have

QUBIC Store Re-Opening
Design

QUBIC Store Re-Opening

One of New Zealand’s premiere retailers, QUBIC founded in part by Frank Liew recently pulled

More ▾