Google's music store goes live

Google faced off with Apple on a new front today by launching their long-awaited online music store. Google’s music store is a derivative of the cloud music entity that the firm launched in Spring 2011. The store is integrated as a new section within the Android Market, with songs sold between $.99-$1.29. It will offer 320kbps sound quality over iTunes AAC standard of 256kbps, and with 90-second previews. Google Music have managed to get two of the three major labels, Sony and Universal on board but Warner have so far passed up on the venture. To see whether you can be swayed away from iTunes, click here.