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Twentieth Century Fox commissioned SA studios to produce a promo video for Robert Rodriguez’s upcoming film Machete. The film stars L.A. native, and Mexican cult hero Danny Trejo, and the video, directed by Estevan Oriol, posits Trejo alongside another L.A. and Mexico representative, Mister Cartoon as they cruise through East LA in lowriders. The two describe the lowrider culture as a family affair and describe some of the technical aspects of the cars and the culture which has blossomed across California. Look out for the film in theaters come September 3rd.