Hugo

HUGO Continues to Tap Gen-Z Culture With Bella Poarch-Fronted FW23 Campaign
Fashion

HUGO Continues to Tap Gen-Z Culture With Bella Poarch-Fronted FW23 Campaign

While also enlisting Chase Hudson, Chiara Hovland, Ashley Moore, Lola Clark, and William Ernult for a wider content rollout.
By /
1,643 Hypes   0 Comments
Here’s What You Missed at HUGO’s Sole DXB Pop-Up Event
Events 

Here’s What You Missed at HUGO’s Sole DXB Pop-Up Event

Presented by HUGO
Creativity and culture collide.
Presented by HUGO /
1,985 Hypes   1 Comments
HUGO Celebrates Sole DXB’s 10th Anniversary With Exclusive Sneaker Drop
Footwear 

HUGO Celebrates Sole DXB’s 10th Anniversary With Exclusive Sneaker Drop

Presented by HUGO
Available at this year’s festival in Dubai alongside a customization workshop with Dina Saadi.
Presented by HUGO /
1,690 Hypes   0 Comments
The BAPE STA Rides High Off BAPE's Success at Pharrell's Joopiter Auction
Footwear

The BAPE STA Rides High Off BAPE's Success at Pharrell's Joopiter Auction

Presented by BAPE
A roundup of the 2022 collaborations and colorways.
Presented by BAPE /
4,126 Hypes   3 Comments
Loyle Carner Is Standing Up for the Things That Matter
Music 

Loyle Carner Is Standing Up for the Things That Matter

The South London rapper opens up on his new album ‘Hugo,’ racial accountability, and more.
By /
3,220 Hypes   0 Comments
HUGO SS20 Blends the Brand's Sartorial Expertise with Premium Sportswear
Fashion 

HUGO SS20 Blends the Brand's Sartorial Expertise with Premium Sportswear

Presented by HUGO
Formally casual, casually formal.
Presented by HUGO /
4,059 Hypes   1 Comments
HUGO Pays Homage to David Bowie in Slogan-Adorned "HUGO Loves Bowie" Capsule
Fashion

HUGO Pays Homage to David Bowie in Slogan-Adorned "HUGO Loves Bowie" Capsule

Referencing the late singer’s 1977-1979 ‘Berlin Trilogy.’
By /
3,545 Hypes   1 Comments
HUGO Expands in Singapore With Second Flagship Store in Marina Bay Sands
Fashion

HUGO Expands in Singapore With Second Flagship Store in Marina Bay Sands

Presented by HUGO
Highlighting its streetwear-inspired Fall/Winter 2018 collection.
Presented by HUGO /
3,836 Hypes   4 Comments
HUGO Mixed Huge Logos & Clunky Runners for SS19
Fashion

HUGO Mixed Huge Logos & Clunky Runners for SS19

A contemporary blend of sportswear & tailoring.
By /
9,968 Hypes   9 Comments
 
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