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Presented is an exclusive interview with Volcom‘s newly-appointed Global Creative Director Mike Aho, where he discusses the key creative elements necessary for his new role with the iconic skate, surf and snow brand. With a diverse skill set that spans music, illustration and video — a talent he first nurtured in his late teens — it quickly becomes clear how much he brings to the table as the linchpin between Volcom’s various creative departments. He also shares a bit about the recent True To This film he directed — an homage to Volcom’s first video ”Alive We Ride” and a visual milestone representing over 20 years of the action sports heritage that the brand embodies.
For more on Volcom, check out its website here.