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The Ups and Downs of Skateboarding Video

From Financial Times comes an exploration into the monetary considerations and big business aspects of skateboarding. Having evolved into a multi-billion dollar business in the past, a recent trend of dwindling participation has put the lifestyle and craft in jeopardy. Speaking with veteran pro Lance Mountain, the viewer quickly realizes that while skateboarding has officially gone mainstream, there are still plenty of hurdles to jump.

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