MEDICOM TOY Presents Bearbrick Night Recap

This past June, MEDICOM TOY president Akashi Tatsuhiko was on hand at the Apple Store in Tokyo’s Ginza district for a special talk regarding the powerhouse toy brand. In addition to Tatsuhiko’s discussion of the brand, special guests Yamaguti Hiroki, Sanrio’s Director & General Manager, as well as Kuwahara Shigekazu of King CEO Club were also featured. Topics of the evening included the history of the Bearbrick and its future in digital content with look into an upcoming Bearbrick iPhone App. The event recap can be seen below.

Source: Openers