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People always seem to searching for that perfect pair of jeans with just the right wash and fit, so A.P.C. has come up with the most natural solution. Jean Touitou, creator of A.P.C., shows us their latest “Butler Worn Out” jeans that has actually been worn by humans, so it creates natural wash lines and broken-in feel without using sandpaper. The initials of the original user will be written inside the jeans. This is definitely an innovative and maybe debatable approach to jeans.
Source: Jean Touitou