One of adidas’ communications managers riffs on his love for Gilbert Arenas’ boundless confidence.
Saluting the hoops magazine’s Gil II Zero collaboration from 2008.
This month, Adidas will be releasing the “Three Zero” Adidas TS Lightswitch Low GIL II Zero. Three Zero, which is a toy maker based in Hong Kong, commissioned the designer Eric So to design this all black carbon fiber shoe. This Gilbert Arenas x Three Zero x Eric So x Adidas TS Lightswitch Low GIL II Zero will be available in the middle of March at selected Adidas retailers.
Source: Kix and the City
If by chance you happen to be a Gilbert Arenas AND NBA Live ‘08 fanboy, adidas has put out the ultimate shoe for you. Teaming up together on Gilbert Arenas’ signature the Gil II Zero, this sneaker is branded with EA colorways and the NBA Live ‘08 logo on the heel. This specific model was meant to be worn on December 13th as part of Arenas ongoing Gil II Zero campaign, however he recently went under the knife to repair a partially torn meniscus and effectively sidelining him for the next 3 months.
adidas has just launched GilTV as it embarks on a campaign to release NBA All-Star Gilbert Arenas’ latest series of Remixed signature shoes. The TSLightswitchGil includes 20 different models created in collaboration with a variety of different brands and labels. The TSLightswitchGil will include collaborations with Slam Magazine, Benihana Hibachi, Looney Toons, UNDRCRWN, Halo and NBA Live ‘08 among others. Each style will be broken down into three different categories based on their availability. These shoes will debut between November 23rd and March 13th. The next release includes the TSLightswitch Gil II Zero x Cust0mize on November 23rd, inspired in part by Gilbert’s "Impossible is Nothing" campaign. The special white upper of the sneaker enables the customization via dry erase markers.