For what began as mini t-shirt lines that would go on and evolve into full fledged brands, more then ever streetwear brands are ensuring things are designed and executed well in advance. Gone are the days of releasing things whenever it was convenient or tended to. Bobby Hundreds lays down the story in a recent blog post on the step by step process from conceptualizing the design to executing it as the whole thing began pretty much one year ago. Check it out here.
The Hundreds are dropping two colorways of their all-over Tar 59FIFTY New Era cap tomorrow. The cap includes embroidery all throughout the cap in black/black and black/white colors. Releasing at The Hundreds Rosewood store on February 21st, a small allocation will be available online through The Hundreds website next week as well.
The Hundreds Rosewood
7909 Rosewood Ave.
Los Angeles, CA 90048
Although most of the limelight is often thrusted upon Bobby Hundreds, Robust Flavor hit up Scotty Ill of The Hundreds for some of his own words regarding his day to day life and the things that drive him. Check the interview out here and be on the look out for 2008 from The Hundreds.
The Hundreds has released their 2008 Spring lookbook. Priding themselves on their California inspired aesthetic, their collection includes a range of spring jackets, raw denim, button-ups, shorts and their staple of t-shirts. Look for these to hit your local The Hundreds dealer in the near future as well as online at The Hundreds store.
Today marks one year since the opening of The Hundreds store on Rosewood Ave in LA’s burgeoning Fairfax neighborhood. To commemorate the 1st anniversary, a special t-shirt was produced featuring iconic imagery and meaning on the front and back. The small run of t-shirts will release February 1st at 11:00 am. If you read this and are interested, it may be too late.
The Hundreds Store
7909 Rosewood Ave.
Los Angeles, CA 90048