At Dover Street Market Paris, the London designer sent his whimsical muses into the boxing ring, where they performed conflicting choreography and tense fight sequences in the label’s latest fashion manifesto.
It’s the “calm before the storm,” Jeffrey said. “It’s joy, it’s colour, it’s Scottish magic, it’s playfulness.”
Following his theatrical runway at London Fashion Week, the Scottish designer takes us through the evolution of his eponymous label to mark LOVERBOY’s 10th anniversary.