Facebook Is Testing out a Snapchat-Esque Camera Feature With Special Photo Effects

It’s perhaps the best clone yet.

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Hot on the heels of Facebook’s virtual Halloween-themed features this past Thursday is a new in-app camera feature with special photo effects. The Snapchat-esque attribute will allow users to utilize a variety of masks, geo-filters as well as Prisma-like reactive overlays that respond to bodily movements. Following its previous effects release, the feature will only be displayed for approximately 24 hours. The new camera feature is currently being tested in Ireland with an international launch to follow soon.

Watch the clip above to see it in action and then let us know your thoughts. Could this be the best Snapchat alternative?

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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