HYPEBEAST Spaces: Chrome Industries HQ in San Francisco

The location for Chrome’s hub is ideal with San Francisco’s rife cycling culture. Located on

By
7,440 Hypes 0 Comments

The location for Chrome’s hub is ideal with San Francisco’s rife cycling culture. Located on Valencia Street within the Mission District, the store utilizes every square foot of space available. The company prides itself on functionality and utility and it’s quite clear the architect took the same approach with the store’s design. The store is littered with displays, all eluding to and influenced by the urban world of cycling; such as the bag display surrounding the three-person bike at the rear of the store. The urban design of the store speaks volumes to the clientele Chrome has been serving for the past 20 years. The cycling culture goes beyond the architecture and extends into the art realm. Installations are hung throughout the store. A neon banner of a skull with a cycling hat sits behind the register and just beyond that, an installation of dozens of bike wheels hangs overhead. The store itself serves as a haven of sorts for cyclists, where one can purchase the necessary goods for their expeditions and snag a convenient cup of coffee before dashing out the door. If you’re in the area, pop in and take a look at all the store has to offer. Until then, head here for all your Chrome needs.

Read Full Article

What to Read Next

Abjo - Ceu
Music 

Abjo - Ceu

San Diego producer and DJ, Abjo, just posted a new track titled, “Ceu.” This cut is set to be

A Closer Look at the Air Jordan XX9 White/Black
Footwear Fashion

A Closer Look at the Air Jordan XX9 White/Black

Coming to retailers later this month is a clean white/black edition of the flagship Air Jordan XX9.

Ferrari's California T Receives a UV Paint Job
Arts Automotive

Ferrari's California T Receives a UV Paint Job

Swiss artist Fabian Oefner has collaborated with Ferrari to realize the high-speed and powerful


Pharrell Previews His Upcoming Collaborations with adidas Originals
Footwear Fashion

Pharrell Previews His Upcoming Collaborations with adidas Originals

With his “Tennis” pack set for a drop over the weekend, Pharrell took to Twitter yesterday to

Tinashe & ScHoolboy Q Perform “2 On” on Live on Jimmy Kimmel
Music 

Tinashe & ScHoolboy Q Perform “2 On” on Live on Jimmy Kimmel

To commemorate the release of her debut album, Aquarius, Tinashe stopped by Jimmy Kimmel Live last

Tei Shi - Bassically
Music 

Tei Shi - Bassically

For her latest offering Tei Shi has channeled the stylistic mood of 80’s electro. While still

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.