Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Settings

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App Store Google Play
Galaxy Store

Trending

  • London
  • adidas
  • Kai Cenat
  • Vivet
  • New Balance
  • New Balance 990v4
  • Lil Wayne
  • Young Money
Drops Shop

Open for Business: Matt Halfhill of Nice Kicks

Making its way from sneaker blog to retail establishment in just a few short years, Matt Halfhill

Open for Business: Matt Halfhill of Nice Kicks from Sid Ashford on Vimeo.

440 0   Comments
Save

Making its way from sneaker blog to retail establishment in just a few short years, Matt Halfhill of Nice Kicks officially opens up his brainchild for business with the launch of the Nice Kicks store. We catch up with the Texan for a chat about his intriguing transition from blogger to store owner. Enjoy!

Director: Sid Ashford

Read Full Article

What to Read Next

Kenny Schachter Says Stop Complaining About Art and Do More
Art

Kenny Schachter Says Stop Complaining About Art and Do More
The renowned artist, critic and curator reflects on Paul Thek, staying committed to art and why sometimes the best response to the noise is simply to do more.
By /
1.1K    0   Comments
Save
H//PE Princess Is Breaking the Rules of Girls-Group Music
Music

H//PE Princess Is Breaking the Rules of Girls-Group Music
The seven-member group speaks with Hypebeast about life post- debut, their love for performing and what makes their joint Korean-Japanese collective unique.
By /
917    0   Comments
Save
How This 88-Year-Old Whisky Inspired Daniel Arsham’s Immersive Seoul Installation
Art

How This 88-Year-Old Whisky Inspired Daniel Arsham’s Immersive Seoul Installation
After debuting The 1931 Collection with The Balvenie, the “fictional archeologist” and Malt Master Kelsey McKechnie break down what it takes to capture the taste of time.
By /
932    0   Comments
Save
From Shanghai to Manila, a New Generation Is Redrawing Asian Fashion
Fashion

From Shanghai to Manila, a New Generation Is Redrawing Asian Fashion
Presented by Fashion Asia Hong Kong
At the 10th anniversary of Fashion Asia’s 10 Asian Designers To Watch, its first ever runway show brought all 10 honorees together to talk shop.
Presented by Fashion Asia Hong Kong /
497    0   Comments
Save
adidas Originals 2010 Spring Forum Mid TF
Uncategorized Footwear

adidas Originals 2010 Spring Forum Mid TF
The adidas Forum, first released in 1984, was the first adidas basketball shoe that was
By /
792    0   Comments
Save
DJ Neil Armstrong "DNA of the Blueprint" Mixtape
Uncategorized

DJ Neil Armstrong "DNA of the Blueprint" Mixtape
Bookmarking his recent life’s chapter, DJ Neil Armstrong works up this new mixtape in tribute
By /
558    0   Comments
Save
MASTERPIECE x WILD THINGS Rucksack
Uncategorized

MASTERPIECE x WILD THINGS Rucksack

Adding on to their collaboration at the end of 2009, Japanese brands MASTERPIECE and WILD
By /
582    0   Comments
Save
AMBUSH Interview with VERBAL & YOON
Uncategorized

AMBUSH Interview with VERBAL & YOON
AMBUSH is fronted by Teriyaki Boyz front man Verbal and stylist Yoon. For Spring/Summer
By /
974    0   Comments
Save
hobo Camel Leather Wallet
Uncategorized

hobo Camel Leather Wallet
Japanese brand hobo drops a new wallet design, part of its accessories range for Spring 2010.
By /
594    0   Comments
Save
Steiff x Porter Teddy Bear Pack
Uncategorized

Steiff x Porter Teddy Bear Pack
Well-known German toy makers Steiff team up with Porter on a special Teddy Bear pack. Having
By /
713    0   Comments
Save
EK by New Era Series 81 Resort Collection
Uncategorized

EK by New Era Series 81 Resort Collection
New Era Japan continues its focus on a more sophisticated lifestyle range with this new Series
By /
281    0   Comments
Save
Nike SB Zoom Omar Salazar
Uncategorized Footwear

Nike SB Zoom Omar Salazar
After a handful of previews, Nike SB drops the latest signature model in its roster, made
By /
815    0   Comments
Save
Goldfrapp - Rocket
Music

Goldfrapp - Rocket
goldfrapp-rocket
By /
291    0   Comments
Save
KR3W 2010 Spring Tanks
Uncategorized

KR3W 2010 Spring Tanks
With Spring now here, KR3W drops a new assortment of tank tops, adding to its wide array of
By /
426    0   Comments
Save
The Hundreds x Supermax Storytelling Video
Uncategorized

The Hundreds x Supermax Storytelling Video
Elaborating a bit further on its latest project announcement, The Hundreds present a video
By /
209    0   Comments
Save
Stussy "XXX Archive" T-Shirt
Uncategorized

Stussy "XXX Archive" T-Shirt
To celebrate Stussy’s 30th Anniversary, a special “XXX Archive” t-shirt is now available to be
By /
551    0   Comments
Save
More ▾