Sony Xperia Z3 & Xperia Z3 Compact

TechComments ⋅ Sep 4, 2014
Today Sony introduced the latest additions to its Xperia Z series of flagship smartphones as it unveiled the Xperia Z3 and a “Compact” version of the device. Offering an immersive 5.2″ screen for entertainment and a lighter, smaller...

Sony SmartBand Talk & SmartWatch 3

TechComments ⋅ Sep 3, 2014
After much ado about the topic: Sony is set to double dutch with powerful releases from Samsung, LG, Motorola and others with the unveiling of a two-part smartwatch drop. The Japanese brand has just unveiled its SmartBand Talk and SmartWatch 3 to the...

Sony Officially Unveils its QX1 & QX30 Lens-Style Cameras

TechComments ⋅ Sep 3, 2014
Following a preliminary look at one of the two models earlier this week, Sony has officially unveiled its latest lens-style cameras: the QX1 and QX30. Joining a line-up that includes last year’s QX10 and QX100, the new QX1 gives photography ent...

A First Look at Sony’s Latest “Lens-Style” Camera: The QX-1

TechComments ⋅ Sep 2, 2014
Sony has unveiled a first look to its “lens-style” camera, the Sony QX-1. Incorporating E-Mount lens technology which has been implemented across some of Sony’s popular models — Sony Alpha NEX-3 and NEX-5 included — the QX1 boasts a...

Sony A5100 Camera

TechComments ⋅ Aug 18, 2014
Sony has unveiled the latest edition to its Alpha Series — the A5100 camera. With a touch screen, 24.3 mega-pixel APS-C sensor and 15-50mm lens, the device is a contemporary update to the Sony selection. This new model takes functions from the...

THROUGH THE LENS: The 2014 World Cup in Brazil

StyleComments ⋅ Jul 11, 2014
Touching down in Sao Paulo on June 11th, HYPEBEAST had the opportunity to spend the entirety of the World Cup in Brazil. Seven games later, countless hours spent with fans across Sao Paulo, Rio de Janeiro and Recife, and several behind-the-scenes tou...

All Eyes on Brazil: Scenes from the Opening Days of the 2014 World Cup

EditorialComments ⋅ Jun 16, 2014
On June 12th, attention turned to the world’s largest sporting event: the World Cup. Hosted by a country that has held the Beautiful Game in high regard for much of the sport’s history, the opening match between host country Brazil and it...

Sony to Launch a Glacier White PS4 This Fall

TechComments ⋅ Jun 11, 2014
Fresh off announcing PlayStation TV’s impending North America launch (seen here), Sony took to the web earlier this week to reveal the special edition Glacier White PS4 and its anticipated fall release. In North America, Latin America, and Europe thi...

Sony to Bring PlayStation TV to North America

TechComments ⋅ Jun 10, 2014
Originally released last fall in Japan, Sony’s PS Vita TV is set to make its way to North America later this year. Rechristened as the PlayStation TV and now appearing in black to match your PlayStation 3 and 4, the microconsole will offer a be...

Sony RX100M3

TechComments ⋅ May 15, 2014
Sony has just revealed its brand new RX100M3 compact point-and-shoot camera. Building upon the stellar feature set of its predecessor, the RX100M3 comes with a new 24-70mm f/1.8-2.8 lens, built-in ND filter and pop-up electronic viewfinder with a 1.4...

Essentials: Brian Beaver of Sony America

StyleComments ⋅ May 14, 2014
Tasked with creating the next generation of Sony’s online marketing experiences, Brian Beaver rises to the occasion with his extensive creative and entrepreneurial background, and of course a few key items to accompany him on his frequent trave...

Sony Alpha A77 II

TechComments ⋅ May 2, 2014
Sony introduces the latest edition of its Alpha series interchangeable lens camera, the A77 II. Designed with advanced amateurs in mind, the camera features a 24.3MP sensor paired to a BIONZ® X processor with an increased 20% sensitivity. Features in...

Sony MDR-HW700DS 9.1ch Digital Surround Wireless Headphones

TechComments ⋅ Apr 27, 2014
Sony releases a pair of wireless headphones that perfectly compliment any 4K viewing experience. Offering the world’s first 9.1ch digital surround sound experience, adding 2ch surround-back and 2ch front-high speakers to an already ample 5.1ch...

Sony Announces Full-frame Alpha a7s With 4K Video Output

TechComments ⋅ Apr 7, 2014
After courting photographers with its A7 and A7r cameras, Sony sets its sights on filmmakers and videographers with its new 35mm full-frame Sony A7s camera. This latest variant of its popular interchangeable lens camera is sure to impress with its ab...

Check Out Nick Meek’s Photographs of Costa Rica Covered in Flowers for Sony

ArtsComments ⋅ Mar 31, 2014
Commissioned by advertising agency McCann, photographer Nick Meek teamed up with Sony to shoot the campaign for Sony’s 4K displays. The team travelled to Costa Rica to take advantage of its stunning vistas and vibrant colors, perfect for displa...