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Stone Brewing Company x ROOK T-Shirt

StyleComments ⋅ Dec 16, 2013
Stone Brewing Company and ROOK have come together to produce a special T-shirt as part of a Holiday 2013 collaborative collection. The printed tee features a snake engulfing a bottle of the San Diego-based brewery’s best-selling India Pale Ale....

ROOK 2013 Holiday Lookbook

StyleComments ⋅ Nov 1, 2013
ROOK continues delivery of its 2013 holiday collection with a second lookbook. Shot by photographer Doomcrue, this lookbook picks up where the first set of cut-and-sew releases left off, introducing a new series of tees, jackets and caps. As expected...

ROOK Presents “Age of a New Breed”

StyleComments ⋅ Oct 24, 2013
With the second delivery of its Holiday 2013 collection on the way in the next few weeks, ROOK shares an exclusive glimpse behind the scenes of the Dark Amazon collection and its designs including the Doberman Crown illustration by ROOK co-founder an...

ROOK 2013 Fall/Winter “IN THE BELLY OF THE BEAST” Collection

StyleComments ⋅ Aug 7, 2013
ROOK presents a look at its newest collection “IN THE BELLY OF THE BEAST” for Fall/Winter 2013. The action sports-inspired brand is set to deliver a range of apparel inspired by the weaving journey of life, and accordingly presents a cut...

ROOK 2013 Spring/Summer “Inspiration” Video

StyleComments ⋅ Apr 24, 2013
ROOK had a simple theme it wanted to explore with its Spring/Summer 2013 collection, and that was color. To this end, it chose to revisit and explore fundamental traditional media that made its unique style possible such as watercolors, colored penci...

Kelly Thompson x ROOK 2013 Spring/Summer Illustrated Lookbook

StyleComments ⋅ Apr 21, 2013
ROOK teams up with New Zealand photographer and illustrator Kelly Thompson to present its Spring/Summer 2013 lineup with an illustrated lookbook. Originally shot by Van Styles, the reinterpretation of the collection highlights vibrant colors and simp...

Van Styles x Rook 2013 Spring/Summer Video Lookbook

StyleComments ⋅ Feb 14, 2013
Known for their illustration and detailed pencil/pen graphic-driven product, Rook partners with celebrated photographer Van Styles for its Spring/Summer 2013 video lookbook. This season features an expanded product assortment including custom hats, k...

Agenda New York July 2012 Video Recap

StyleComments ⋅ Aug 25, 2012
With shows spanning the globe reaching various fashion epicenters, Agenda brings together the most sought-after brands in streetwear and buyers interested in building long-lasting partnerships to create a forum-like trade show experience. Having rece...

Primitive x Rook: The Jaro Sisters Video

StyleComments ⋅ Dec 13, 2011
Purveyors of beautiful women rejoice as Primitive and Rook have gotten the Jaro sisters, Justene and Dawn respectively, together for the first time professionally on video. The model-driven series of T-shirts are sure to fly off the shelves much in t...

ROOK: Artist Profile – Joe King

StyleComments ⋅ Nov 14, 2011
A relatively unknown illustrator within the streetwear industry, Joe King’s past has seen him work with brands like KR3W, Crooks & Castles, OBEY and Upper Playground. In this video, he shares with us insights on what spurs him on in his ca...

ROOK: The Design Process

StyleComments ⋅ Oct 18, 2011
Founded by graphic designers, ROOK gives artists the opportunity to step out from behind the design function to gain recognition for their talent and artwork. Founders Jon Garcia and Joe King, whom have been designing your favorite streetwear graphic...

Rook by Joe King and Jonathan Garcia

VideosComments ⋅ Sep 6, 2011
During the recent trade show circuit, we caught up with Rook founders Jonathan Garcia and Joe King. Having an extensive design background in the streetwear industry, Garcia speaks passionately about his and King’s decision to start their own la...

ROOK: Beginnings

StyleComments ⋅ Aug 1, 2011
Start-up brands come and go, even those with ambition and talent don’t always succeed. Smarts and a bit of luck go a long way, but there’s also much more that molds a successful brand. ROOK is headed by Jonathan Garcia and Joe King. The b...