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rag & bone "HOUSTON PROJECT" by Yoon Hyup

Art is everywhere in New York. Like music or fashion, it’s an undeniable aspect of urban life here, spilling off of its respective canvas onto the streets, melting into our everyday experience. rag & bone embodies this in a way, with the New York-based contemporary brand an exceedingly popular choice amongst the young populace. Beyond the clothes though, the label strives to promote other arts, exemplified in its latest endeavor: “HOUSTON PROJECT.” rag & bone recruited Yoon Hyup – who splits time between Seoul and New York – to create a new mural on the outer wall of their Houston Street location. Hyup draws influence from traditional Korean line drawings and cubist techniques to compose his own brand of intricate, colorful work. His new work for rag & bone is no different, echoing his work for Seoul’s Creative Map project to add a bright sense of diversity to downtown Manhattan. Explore the work above, and learn more about Hyup here.

PhotographerJerry Buttles/HYPEBEAST
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